TLDR
- Bet365 has left the American Gaming Association, following DraftKings, FanDuel, and Fanatics out the door
- All four departures stem from disagreements over the AGA’s opposition to prediction markets
- Bet365 cited the AGA’s focus on the retail casino industry as the reason for leaving
- DraftKings, FanDuel, and Fanatics have already launched their own prediction market platforms
- The AGA is doubling down on its support for tribal, land-based, and state-regulated gaming
Bet365 has become the latest major sports betting operator to leave the American Gaming Association. The UK-based company confirmed its departure in a statement to Gambling Insider, pointing to a growing disconnect between digital-first operators and the trade group’s retail casino focus.
The move comes after DraftKings, FanDuel, and Fanatics all left the AGA in late 2025. Each of those exits was tied to the AGA’s opposition to prediction markets.
Bet365 described itself as a “digital-first operator” and said it pulled back due to the AGA’s focus on the retail casino industry. The company said it remains committed to working with regulators and partners across its markets.
The company has not filed for prediction markets approval with the National Futures Association. However, industry observers expect bet365 is heading in that direction.
Prediction Markets Reshape the Sports Betting Landscape
It is possible that a prediction market product from bet365 could come through an acquisition or technology partnership rather than being built in-house. The company has not confirmed any such plans.
InGame first reported the news of bet365’s departure from the AGA.
According to archived records from the Wayback Machine, DraftKings, FanDuel, Fanatics, and bet365 were all listed as AGA core members just one year ago. That has now changed completely.
DraftKings and FanDuel announced their exits in November 2025. FanDuel said at the time that its expansion into prediction markets conflicted with the AGA’s position.
Fanatics left in mid-December after becoming the first major sportsbook to launch a prediction market product. DraftKings and FanDuel have since launched their own platforms, called DraftKings Predictions and FanDuel Predicts.
The shift is not limited to operators. On the supplier side, OpenBet and Sportradar let their AGA memberships expire in January. Neither company stated a clear reason, but Sportradar CEO Carsten Koerl has publicly called prediction markets a growth opportunity.
During a Q4 earnings call, Koerl said Sportradar is “uniquely positioned to capitalize” on the prediction market space as a B2B leader with premium sports rights.
Another supplier, Everi, also no longer appears on the AGA membership list. That may be tied to executive board chair Michael Rumbolz completing his term as AGA chairman in January.
AGA Holds Firm on State and Tribal Gaming Regulation
The AGA has made its position clear. In a December 2025 letter, CEO Bill Miller said the organization considers sports event contracts to be gambling and believes they should be regulated by states and tribes. He said the AGA would continue to defend that framework in 2026.
Daily fantasy sports platforms like Underdog and PrizePicks have also moved toward prediction markets. Underdog voluntarily gave up its North Carolina sports betting license to make the switch.
Legacy casino brands with large online operations, including Caesars and MGM, have not publicly considered entering the prediction market space. Caesars is also no longer an AGA member, though its exit happened before May 2020.
BetMGM CEO Adam Greenblatt has said that staying in industry groups alongside companies offering sports-event contracts creates a “conflict.” BetMGM remains a member of those groups for now.
Bet365 does not currently offer prediction markets despite its digital-first approach and limited land-based operations.
