TLDR
- Brazil’s Ministry of Health has launched a national online campaign to raise awareness about the risks of gambling.
- The campaign will continue beyond the 2026 FIFA World Cup and is part of the Unified Health System (SUS).
- A new self-assessment tool called “Problems with betting games?” lets users check their risk level through the Meu SUS platform.
- The Ministry of Finance is expanding a Centralized Self-Exclusion Platform that lets people block themselves from licensed betting sites.
- The efforts combine mental health support, consumer protection, and financial education for people affected by gambling harm.
Brazil’s Ministry of Health has started a new campaign to inform the public about the risks of online gambling. The effort will continue after the 2026 FIFA World Cup ends.
The campaign is part of Brazil’s Unified Health System, known as SUS. It aims to address what health officials call gambling disorder.
The World Health Organization estimates that about 1.2% of adults worldwide experience this condition. Brazil’s campaign is designed to give people access to confidential support services.
Officials also want to raise awareness about how illegal gambling websites operate. These sites often use bonuses, push notifications, and live betting features to keep users engaged.
Digital Self-Assessment and Mental Health Support
The new tool will be available on the Meu SUS website and mobile app. People can log in using their Gov.br account to access it.
Inside the app, there is a feature called “Problems with betting games?” It allows users to complete a private self-assessment about their gambling habits.
If the results show a moderate or high risk level, the person is directed to specialized mental health telecare services. Lower-risk users receive educational material and information about Brazil’s Psychosocial Care Network.
People who need in-person help can visit a Primary Health Care Unit. Staff there can offer an initial assessment.
If further treatment is needed, patients may be referred to a Psychosocial Care Center. These centers offer support from a team of health professionals.
Ministry of Finance Expands Consumer Protection
Brazil’s Ministry of Finance is also working on a separate but related project. It involves growing a Centralized Self-Exclusion Platform for betting.
The system lets a person choose to block their own access to licensed betting companies. This is done through their Gov.br account.
Once activated, the self-exclusion tool freezes any existing betting accounts linked to the user. It also blocks new accounts tied to that person’s tax ID number.
The platform additionally stops licensed operators from sending targeted gambling ads to users who have opted out. It offers resources on responsible gambling and financial education too.
Together, the health campaign and the self-exclusion platform reflect a wider push in Brazil to treat gambling harm as a public health matter. The government is combining digital screening, mental health access, and consumer protection tools under one effort.
The campaign was announced on July 28, 2026, and is expected to remain active well beyond the World Cup period.
