TLDR
- Alberta’s regulated online gambling market opens July 13, making it Canada’s second competitive iGaming province after Ontario.
- Major operators like FanDuel, DraftKings, BetMGM, Caesars, bet365 and BetRivers plan to launch on day one, pending approval.
- Nearly 50 operators have registered with the Alberta Gaming, Liquor and Cannabis regulator ahead of the launch.
- Not all registered operators will go live immediately; the rollout is expected to happen in phases over coming months.
- Analysts estimate Alberta’s market could generate more than $700 million in annual revenue once fully established.
Alberta is opening its doors to regulated online gambling on July 13. This makes the province the second in Canada, after Ontario, to allow competitive online sports betting and casino gaming.
The new market will let residents pick from dozens of licensed platforms. These include big names like FanDuel and DraftKings, along with the province’s existing government-run site, Play Alberta.
The launch follows years of policy work. Regulators, operators, and suppliers have spent months getting ready for the opening.
Dozens of companies have already secured registrations. However, only some of them plan to be live on the very first day.
Major Brands Prepare to Enter
FanDuel, DraftKings, BetMGM, Caesars, bet365, and BetRivers have all said they plan to launch when the market opens. Their entry still depends on final regulatory approval.
FanDuel plans to bring both its casino and sportsbook products to Alberta. The company also announced local donations, including money for a food charity and an emergency management program.
DraftKings confirmed it will launch its sportsbook, casino, and Golden Nugget Online Gaming platform. The company is hosting a watch party in Calgary and donating to a local food bank.
BetMGM has been promoting its casino content and live dealer games ahead of launch. Caesars Entertainment plans to bring three separate brands to the province.
Other companies with registrations include PENN Entertainment’s theScore Bet, Hollywood Casino, and Bally’s. Some operators, like Fanatics and Hard Rock Bet, have not yet shared plans to join Alberta.
Nearly 50 Operators Registered
The Alberta Gaming, Liquor and Cannabis regulator lists 49 operators with registrations. There are also 56 gaming systems providers and 14 platform providers on the list.
The roster includes large North American sportsbooks and international casino brands, like PointsBet, 888, and Betway. It also includes Alberta-based and Indigenous-affiliated operators, such as Pure Casino Entertainment.
Registration alone does not guarantee a company will be live on opening day. Operators still need to finish commercial agreements with the Alberta iGaming Corporation before taking bets.
Because of this extra step, launch day will likely see fewer platforms live than the total number registered. More operators are expected to join over the following months.
Alberta’s system closely follows Ontario’s model, where private operators run under government oversight. Ontario’s market brought in $2.85 billion in revenue during 2025, a 34% jump from the year before.
Alberta has close to five million residents and one of the country’s highest average household incomes. Many residents have used offshore betting sites in the past.
A regulated market aims to move that activity toward licensed platforms with stronger consumer protections. It could also serve as a model for other provinces weighing similar changes.
Analysts have estimated Alberta’s market could bring in more than $700 million a year. Roughly $200 million of that is expected from sports betting, with the rest from online casino games.
The province’s launch marks one of the few new market openings in North America recently. The most recent U.S. betting market launch was in Missouri in 2025, with no new markets opening in 2026 so far.
